Why Tromsø Is Called the Paris of the North
How a town at the edge of the Arctic ended up with a nickname borrowed from Paris, and why we still use it.
4 min read

If you come to Tromsø expecting a frozen outpost where everyone wears fur and lives halfway inside a snowdrift, you are about 150 years too late.
Or maybe you are exactly on time.
Because that expectation is part of one of my favourite stories about this city.
Tromsø has been called The Paris of the North for generations. And like most good North Norwegian stories, there are several versions of how the name started.
Naturally, they are all true.
Or true enough.
A city at the edge of the Arctic, dressed for Paris
Back in the 1800s, Tromsø was already deeply connected to the Arctic.
Hunters and trappers spent months away in the north. They came back with furs and skins from polar bear, Arctic fox, reindeer and other animals, and Tromsø was one of the places where those goods changed hands.
The people making money from that trade were not spending all of it in Tromsø.
They travelled south.
To Europe.
And they came back with things that probably looked completely absurd this far north at the time.
Fine dresses. New fashions. Furniture. Building ideas. Architecture. Things that belonged in cities much further south.
So imagine this:
A German traveller arrives in Tromsø sometime in the 1800s.
In his head, he is basically travelling to the North Pole.
He expects people wrapped in animal skins. Rough streets. Maybe a cave or two if we want to improve the story.
And then he gets here.
He walks through town and sees women dressed in the latest European fashion.
The same styles he had seen further south.
The same kind of clothes he associated with places like Paris.
And according to one version of the story, he sits down in a pub, looks around and says something along the lines of:
“What is this? Paris of the North?”
And there it was.
A nickname that Tromsø has refused to let go of ever since.
Are we really anything like Paris?
Not particularly.
Paris has the Eiffel Tower.
We have Tromsdalstinden.
Paris has broad boulevards.
We have icy pavements where you occasionally discover whether your shoes have any grip at all.
Paris has café tables in the sun.
We also have café tables.
Sometimes with snow on them.
But that is not really the point.
The nickname says something about how Tromsø has always seen itself.
This is a city far north, but never completely cut off from the world.
Ships came and went. Hunters returned from the Arctic. Merchants travelled south. Ideas moved in both directions.
People here knew what was happening elsewhere.
And apparently, they wanted to look good while doing it.
The best stories are never completely tidy
Now, if you start researching exactly who first said “Paris of the North”, when they said it and what precise sentence they used, you will find different versions.
That is fine.
I actually prefer it that way.
Because if you come on one of my walks, there are two rules for you.
Rule number one: do not get hit by the bus.
Rule number two: ask questions, because I want this to be your tour and not my tour.
For myself, I only have one rule:
I never let the truth come in between me and a good story.
That does not mean the history does not matter.
It means history should feel alive.
You should be able to stand in the middle of Tromsø and imagine the hunters coming back from the Arctic, the merchants opening crates from Europe and some confused German traveller wondering why the women this far north were dressed like they had just walked out of Paris.
That is much more interesting than memorising a date.
I never let the truth come in between me and a good story.
Tromsø is still proud of the name
And that may be my favourite part.
Almost 200 years later, we still drag out “Paris of the North” whenever we get the chance.
Tourism. Culture. Events. Marketing. Probably things that have absolutely nothing to do with Paris.
We use it anyway.
Because it is ours now.
And that is very Tromsø.
Take a story, improve it a little, keep telling it, and eventually it becomes part of the city.


